As the Frog owns up to her latest addiction, she offers a powerful message about the business benefit of turning our customers into loyal advocates.It’s time to admit it. You deserve the truth. Deep breath…I’m obsessed with Netflix. There, I’ve said it.Over the last six months, I’ve caught myself mentioning Netflix
This week the Frog reveals what can happen to a business when they don’t recognise how poor or inconsistent their customer service is.I’ve just returned from my local chippy, where I treated myself to a rather lovely cod and chips. I was also lucky (or should that be unlucky?) enough
This week saw my grandmother’s 80th birthday. And, in keeping with my inimitable skill for finding the best gifts in a haze of panic-buying, I found myself in Tesco an hour before her party; roaming the aisles, desperately seeking ‘the perfect gift’. Fast forward 15 minutes and I was heading
None of us like to be criticised, but as a business it is imperative that we gather feedback from our customers. Here’s what the Frog has to offer in the way of Top Tips:I’ve just come off the telephone with my mother. It’s a universal truth that any conversation starting
I was thinking this week that we don’t give enough recognition to people who simply do their very best every day. They may not be superstars in the recognised sense of the word, they may never achieve greater wealth or status than they have already, but they go about their
For some bizarre reason as I lay in bed last night I got to thinking about whether tribalism plays a role in our day to day choices as customers. You know…like the tribalism in football.What is it they say? ‘You don’t choose your team, it chooses you’ …and then that’s
This week I went to a free three-day event.Business 2012 at the O2 brought together literally thousands of entrepreneurs and new business owners, and treated them to a series of keynote speakers – Sirs Richard Branson and Alan Sugar to name but two; a number of other self-made individuals willing to share
Don’t you think the smile is underrated? It’s such a funny little physical thing when you think about it…turning up the corners of your mouth, maybe bearing your teeth…not much to it really…But if the eyes join the party…lighting up the whole face…well, this little thing might just make a
‘Marianne is the author of four books and is currently working on her fifth whilst regularly writing her blog, we hope you enjoy it :)
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